Welcome to Music Friday when we bring you brand new tunes with jewelry, gemstones or precious metals in the lyrics or title. Today, country star Dierks Bentley embraces the challenges of life’s oft-bumpy journey in his 2022 anthem, “Gold,” which also happens to be the soundtrack for the all-new Chevy Colorado truck campaign.

In addition to comparing gravel to gold, Bentley and his writing collaborators employ rhinestone, diamond and silver imagery to drive home the point that our most cherished moments often emerge from the rockiest of circumstances.
Bentley sings, “I got some rust on my Chevy but it’s ready to roll / I got a rhinestone sky and a song in my soul / It ain’t a smooth ride life, it’s a winding road / Yeah, it might be gravel, but it feels like gold.”
Later in the song, he builds on the theme…
“Got my baby sittin’ by me / Shinin’ like a diamond / Only silver linings in the clouds / And if it starts to rain / I don’t worry about a thing / I pull my rose colored Ray Bans out.”
Bentley explained on the Universal Music Group Nashville website that he wanted to write a song that captured the idea of enjoying the journey.
“The reality is that there are a lot of rocky times that we all go through,” he said, “but amongst all the tough stuff, when you look for the special moments it can change how you view the world.”
“Gold” was the first single released from Bentley’s 10th studio album, Gravel & Gold. The single topped out at #20 on the Billboard US Hot Country Songs chart and hit #1 on the Billboard Canada Country chart.
Born in Phoenix, AZ, in 1975, Bentley got his first guitar at the age of 13. A rambunctious youngster, Bentley was sent cross country to a New Jersey boarding school, where he embraced country music because it reminded him of home.
As a young adult, Bentley landed a job as a researcher for The Nashville Network, where he was tasked with finding old footage of country performances. Ironically, the over-exuberant young man was banned from the Grand Ole Opry for trespassing on the grounds of the Opry House while working on an assignment.
The ban was lifted when he scored a recording contract with Capitol Records and released his self-titled first album.
During his 22-year career, Bentley has placed 27 singles on the Billboard Hot Country Songs and Billboard Country Airplay charts. Eighteen of them have reached #1.
Please check out the video of Dierks Bentley performing “Gold.” The lyrics are below if you’d like to sing along…
“Gold”
Written by Ashley Gorley, Dierks Bentley, Ross Copperman and Luke Dick. Performed by Dierks Bentley.
It ain’t easy
Nobody said it would be
You finally find that greener grass
But you’re still in the weeds
Ain’t it crazy
All the time that you spend
Drivin’ through the rainbow for the pot at the end
I got some rust on my Chevy but it’s ready to roll
I got a rhinestone sky and a song in my soul
It ain’t a smooth ride life, it’s a winding road
Yeah, it might be gravel, but it feels like gold
I’ve been climbing
Trying to get to the view
I’m at the bottom but the sky’s still pretty damn blue
They say heaven
Is somewhere on the other side
But I ain’t waitin’
Hell, I’m thinkin’, it’s a state of mind
I got some rust on my Chevy but it’s ready to roll
I got a rhinestone sky and a song in my soul
It ain’t a smooth ride life, it’s a winding road
Yeah, it might be gravel, but it feels like gold
Yeah it feels like gold
Yeah it feels like gold
Got my baby sittin’ by me
Shinin’ like a diamond
Only silver linings in the clouds
And if it starts to rain
I don’t worry about a thing
I pull my rose colored Ray Bans out
I got some rust on my Chevy but it’s ready to roll
I got a rhinestone sky and a song in my soul
It ain’t a smooth ride life, it’s a winding road
Yeah, it might be gravel, but it feels like gold
Yeah, it feels like gold (Yeah, it does)
Yeah, it feels like gold
It ain’t a smooth ride life, it’s a winding road
Yeah, it might be gravel, but it feels like gold
Credit: Image by Lunchbox LP, CC BY 2.0, via Wikimedia Commons.
Thank youElliott's Jewelers - Huntsville, TX has been instrumental in helping us reach our fundraising goals. For the last three years, Elliott has donated our fundraiser grand prize. His generosity deserves special recognition.
We are forever grateful for your friendship and support, Elliott! ... See MoreSee Less
1 CommentsComment on Facebook
Discover a Jewelry Experience Designed Just for You! ✨
Book a private appointment at Elliott’s Jewelers for a personalized, one-on-one consultation in a relaxed atmosphere. Explore our stunning collection at your leisure!
📞 Call Elliott’s Jewelers today at (936) 661-5363 or secure your appointment online: [Book Now!](www.elliottsjewelers.com/book-an-appointment/)
💍 Browse our exquisite pieces online: [Shop Now!](www.elliottsjewelers.com/shop/)
#ElliottsJewelers #JewelryExperience #PrivateAppointment #ShopLocal #JewelryLovers #FineJewelry #CustomConsultation #LuxuryJewelry #shopnow ... See MoreSee Less
0 CommentsComment on Facebook
What amazing and talented kids we have. ... See MoreSee Less
Young Artists Win Hearts in Sketches to Sparkles Jewelry Contest
hellohuntsvilletx.com
Breslyn Trevino and Madelei Marti win CASA’s Sketches to Sparkles jewelry contest with heartfelt designs for their moms.0 CommentsComment on Facebook
🌸 Love is in full bloom this spring! 🌸 At Elliott’s Jewelers, we specialize in creating custom Anniversary Rings that tell your unique love story and celebrate your forever together. 💍✨
Please take a look at this three-row platinum Anniversary Ring set, featuring a total weight of 2.00 carats of full-cut, naturally mined diamonds with an I color and VS1 clarity.
Take a closer look here: (www.elliottsjewelers.com/product/ladies-platinum-diamond-anniversary-ring-2-0-cttw/)
📅 We’re available for appointments 6 days a week. Call us today at (936) 661-5363 or easily book your appointment online: [Book Now](www.elliottsjewelers.com/book-an-appointment/)
🛍️ Explore our collection online: [Shop Here](www.elliottsjewelers.com/shop/)
#ElliottsJewelers #EngagementRing #CustomJewelry #SpringLove #Diamonds #Forever #LoveStory #JewelryDesign ... See MoreSee Less
Shop Now
1 CommentsComment on Facebook
🌸 Love is in full bloom this spring! 🌸 At Elliott’s Jewelers, we specialize in creating custom engagement rings and anniversary rings that tell your unique love story and celebrate your forever together. 💍✨
📅 We’re available for appointments 6 days a week. Call us today at (936) 661-5363 or easily book your appointment online: [Book Now](www.elliottsjewelers.com/book-an-appointment/)
🛍️ Explore our collection online: [Shop Here](www.elliottsjewelers.com/shop/)
#ElliottsJewelers #EngagementRing #CustomJewelry #SpringLove #Diamonds #Forever #LoveStory #JewelryDesign ... See MoreSee Less
Call Now
0 CommentsComment on Facebook
### Discover the Art of Custom Engagement Rings at Elliott’s Jewelers
✨ The beauty of a custom engagement ring lies in the intricate details—and in the journey of collaborating with a personal jeweler who truly understands your lifestyle and values. At Elliott’s Jewelers, we dedicate ourselves to realizing your vision, crafting a ring that's uniquely yours. 💍
📞 Call Elliott's Jewelers today at (936) 661-5363 or book an appointment online—available 6 days a week! www.elliottsjewelers.com/book-an-appointment/
🛍️ Browse our stunning collections online: www.elliottsjewelers.com/shop/
#CustomJewelry #EngagementRing #ElliottsJewelers #JewelryDesign #Personalized #Craftsmanship #Love #Engagement #JewelryShopping #UniqueDesigns ... See MoreSee Less
Call Now
0 CommentsComment on Facebook
✨ The beauty of a custom engagement ring lies in the intricate details—and in the journey of collaborating with a personal jeweler who truly understands your lifestyle and values. At Elliott’s Jewelers, we dedicate ourselves to realizing your vision, crafting a ring that's uniquely yours. 💍
📞 Call Elliott's Jewelers today at (936) 661-5363 or book an appointment online—available 6 days a week! www.elliottsjewelers.com/book-an-appointment/
🛍️ Browse our stunning collections online: www.elliottsjewelers.com/shop/
#CustomJewelry #EngagementRing #ElliottsJewelers #JewelryDesign #Personalized #Craftsmanship #Love #Engagement #JewelryShopping #UniqueDesigns ... See MoreSee Less
0 CommentsComment on Facebook
✨ Discover a Jewelry Experience Designed Just for You! ✨
Book a private appointment at Elliott’s Jewelers for a personalized, one-on-one consultation in a relaxed atmosphere. Explore our stunning collection at your leisure!
📞 Call Elliott’s Jewelers today at (936) 661-5363 or secure your appointment online: [Book Now!](www.elliottsjewelers.com/book-an-appointment/)
💍 Browse our exquisite pieces online: [Shop Now!](www.elliottsjewelers.com/shop/)
#ElliottsJewelers #JewelryExperience #PrivateAppointment #ShopLocal #JewelryLovers #FineJewelry #CustomConsultation #LuxuryJewelry #shopnow ... See MoreSee Less
Call Now
0 CommentsComment on Facebook
The beauty of a custom engagement ring is in the details—and in the experience of working with a personal jeweler who learns about you, your lifestyle and what is important to you.
At Elliott’s Jewelers, we take the time to understand your vision, crafting a ring that it is meant just for you.
Call Elliott's Jewelers today at (936) 661-5363 or book an appointment online at: Appointment 6 days a week!
www.elliottsjewelers.com/book-an-appointment/
Browse online at:
www.elliottsjewelers.com/shop/ ... See MoreSee Less
0 CommentsComment on Facebook
Enjoy a jewelry experience tailored just for you. Book a private appointment at Elliott’s Jewelers for a one-on-one consultation and a relaxed setting to explore our stunning collection. Appointments are available 6 days a week.
Call Elliott's Jewelers today at (936) 661-5363 or book an appointment online at:
www.elliottsjewelers.com/book-an-appointment/
Browse online at:
www.elliottsjewelers.com/shop/ ... See MoreSee Less
0 CommentsComment on Facebook
✨ Diamond Pendants That Grow With Her ✨
Celebrate every milestone with a pendant as unique as her journey! Whether she loves a classic solitaire, a chic bezel-set, or a dazzling halo design, these everyday diamond pendants are made to shine solo or sparkle stacked.
Each pendant marks a meaningful moment — the perfect graduation gift to start her personal diamond story. Upgradable, layerable, unforgettable. Start a tradition that grows with her.
📞 Call Elliott's Jewelers now at (936) 661-5363
🌐 Book an appointment online: www.elliottsjewelers.com/book-an-appointment/
🛍️ Browse our collection: www.elliottsjewelers.com/shop/
Give her a gift that grows with her story — only at Elliott's Jewelers. 💎 ... See MoreSee Less
Call Now
0 CommentsComment on Facebook
The beauty of a custom engagement ring is in the details—and in the experience of working with a personal jeweler who learns about you, your lifestyle and what is important to you.
At Elliott’s Jewelers, we take the time to understand your vision, crafting a ring that it is meant just for you.
Call Elliott's Jewelers today at (936) 661-5363 or book an appointment online at: Appointment 6 days a week!
www.elliottsjewelers.com/book-an-appointment/
Browse online at:
www.elliottsjewelers.com/shop/ ... See MoreSee Less
0 CommentsComment on Facebook